More and more frequently publishers on Amazon and the like use a promotional video to get people interested in their picture books. Often these are pretty uninspiring, usually just fades between a handful of pages. I was delighted when I saw the promo for Edward Hemingway’s 'Bad Apple' directed by Bowe King at the Mill NY. When the animated promo was complete, Brett Anderson and Jacques Brautbar created original music specifically for the animation.
Watch the promo for 'Bad Apple' now: