Tame Impala - Feels Like We Only Go Backwards

London based collective THIS IS IT is bursting with talented artistic individuals, you only need to take a look at 'Don't Hug Me I'm Scared' and Daniel Britt’s recent music video for Yo Gabba Gabba to know this is true.

Further proof comes from THIS IS IT directing duo Becky Sloan and Joseph Pelling and their new, and suitably psychedelic, music video for Tame Impala's latest single ' Feels Like We Only Go Backwards'. The film is comprised of 1000 separate plasticine collages all individually made by hand! It's satisfying to know that when animation is created in such a difficult and time consuming manner with such painstakingly detailed passion the results really speak volumes and be that little bit more impressive and awe-inspiring because of it.

No comments: